About Katie

Katie Lawrence
MHA, CMPE

Katie Lawrence, MHA, CMPE, has nearly 20 years of experience in executive leadership and change management. Her passion is simple: to be the catalyst for leaders as they create the change they want to see in their organizations and flourish in all aspects of their lives.

Katie has deep industry experience in healthcare, yet the skills and systems she teaches cut across all industries to shape resilient leaders and teams. Today’s working world requires knowledge of tools and techniques for excelling in leadership while avoiding burnout and personal exhaustion.

Katie provides insight and inspiration for confidence among leaders of all experience levels. Her energy is palpable – whether the audience is live in the room or streaming through a computer screen. She provides real-life examples to connect concepts to action, empowering leaders with tools they can put into use immediately.

Katie is the principal consultant with Willow Strategy Group. Willow Strategy Group equips individual leaders and organizations of all sizes with skills, tools, and coaching to enhance culture, leadership, and interpersonal dynamics.

She is the Vice President of Operations for UpStream Health, a growing healthcare provider. Katie has scaled the UpStream care model into new markets and has responsibility for optimization as well as care team culture and operations.

Prior to her current roles, Katie spent the majority of her career fostering growth in the Prisma Health medical group through escalating leadership roles that crossed clinical departments and geography. During that time, she began speaking at events and conferences. She has made dozens of appearances at live and virtual events over the past seven years. Katie holds an undergraduate degree in Economics and Spanish from Furman University and a Master's in Health Administration from the Medical University of SC. She is currently pursuing a doctorate in Leadership Psychology from William James College